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The Wall Street Journal: TikTok is encouraging people to buy live crawfish, but novice customers don’t realize what they’ve gotten themselves into

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BRANCH, La .— As a rule, crawfish from the Frugé family farm never went far in life.

This season, though, more of them are landing everywhere from San Francisco to New York City, including households with no clue how to handle the crustacean—which arrive still kicking—much less how to cook and eat them.

Courtney Frugé fields some of the calls. One Montana family dumped their 10-pound bag of mudbugs into a plastic kiddie pool without realizing their escape artistry.

“Crawfish are like walking Legos,” Ms. Frugé said. “They link together, and they’ll flip themselves up and out of anywhere. The family was running around chasing them.”

An expanded version of this article appears on WSJ.com.

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